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Real module curriculum — not marketing copy

Google Ads Course in Amritsar — What You'll Actually Learn

4.7★ (1,038 Google reviews) — MITS Academy Amritsar
Quick Answer

Does MITS Academy teach Google Ads in Amritsar?

Yes — Google Ads is taught as a dedicated 19 Days module inside MITS Academy's 6-month Digital Marketing programme in Amritsar, not sold as a separate standalone course.

  • →6 real topics covered — listed below, not a generic summary
  • →Part of a full Digital Marketing programme with real projects and placement support
  • →Free demo every Saturday — see the actual teaching before enrolling

Searching for a "Google Ads course in Amritsar"? Most courses advertising Google Ads training cover the interface and stop there — no real budget, no real campaign, no real optimization decisions. MITS Academy teaches Google Ads & Paid Search as a 19-day module inside the 6-month Digital Marketing programme, and — unlike most local alternatives — students run a live Meta Ads campaign with a real ₹2,000–5,000 budget for an actual Amritsar business as part of the course, reporting real cost-per-lead and conversion numbers.

This page shows exactly what's covered in the Google Ads module, so you can compare it directly against any other institute in Amritsar before enrolling.

The Google Ads module — full topic list

Google Ads & Paid Search · 19 Days

Google Ads & Paid Search

  • Google Ads structure — Account > Campaign > Ad Group > Ads > Keywords
  • Campaign types: Search, Display, Shopping, Video, Performance Max
  • Quality Score and bidding strategies
  • Keyword match types, negative keywords, RSA ads
  • Conversion tracking with Google Tag Manager and GA4
  • Campaign optimization and audit framework

Why this module is different

Covers all major campaign types — Search, Display, Shopping, Video, Performance Max — not just Search ads, which is where many shorter courses stop

Conversion tracking with Google Tag Manager and GA4 is taught explicitly — a skill gap that shows up fast in real job interviews when candidates can only talk about ad creation, not measurement

Students apply these skills to a live-budget Meta Ads campaign project, not just a Google Ads simulation

Real project outcome

Students run a "Meta Ads Campaign for a Local Shop" project — a live Facebook + Instagram lead-form ad campaign for an actual Amritsar business with a real ₹2,000–5,000 budget, reporting cost-per-lead and conversions, as part of the Digital Marketing course's project portfolio.

See the full Digital Marketing programme

Google Ads is one of 11 modules — SEO, Google Ads, Social Media, Email Marketing, Analytics, and more, over 6 months.

View full course

Frequently asked questions

Does MITS Academy offer a standalone Google Ads course in Amritsar?

No — Google Ads & Paid Search is taught as a dedicated 19-day module inside the 6-month Digital Marketing programme (₹35,000–₹55,000), alongside SEO, Social Media Marketing, and Analytics. This reflects how Google Ads work actually happens in practice — alongside tracking, landing pages, and broader strategy, not in isolation.

What exactly is covered in the Google Ads module at MITS Academy Amritsar?

Account/campaign/ad-group structure, all major campaign types (Search, Display, Shopping, Video, Performance Max), Quality Score and bidding strategies, keyword match types and negative keywords, conversion tracking with GTM and GA4, and a full campaign optimization and audit framework.

Do students manage a real ad budget during training?

Yes — as part of the broader Digital Marketing programme, students run a live Meta Ads campaign with a real ₹2,000–5,000 budget for an actual Amritsar business, reporting real performance numbers. This is a genuine differentiator versus courses that only simulate ad creation.

What is the fee to learn Google Ads at MITS Academy Amritsar?

Google Ads is part of the 6-month Digital Marketing programme, priced at ₹35,000–₹55,000 for the full course (not sold separately). 0% EMI available. Call +91 90561 22116 to confirm current pricing.

Is there a free demo to see the Google Ads teaching style?

Yes — free demo class every Saturday at MITS Academy Amritsar (2nd Floor, SRK Mall, Mall Road, Amritsar 143001). WhatsApp +91 90561 22116 to book a seat.

See the Google Ads module in action

Free demo every Saturday at MITS Academy Amritsar. No commitment needed.

2nd Floor, SRK Mall, Mall Road, Amritsar 143001