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PPC / Paid Ads (Google & Meta)

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Google Ads & Meta Ads — run real, budgeted ad campaigns, 6 weeks

A focused, hands-on PPC course covering Google Ads (Search, Display, Shopping) and Meta Ads (Facebook + Instagram) — built entirely around running and optimizing real ad campaigns with a real budget, not just theory. 6 weeks, 18 classes, ending with a live campaign you launch and analyse yourself.

1.5 Months
Beginner to Advanced
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  • Duration: 1.5 Months
  • Level: Beginner to Advanced
  • Certificate Included
  • 100% Placement Support
  • Live Doubt Sessions
  • Lifetime Access to Material
  • Free Demo Class
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Course at a glance

PPC / Paid Ads (Google & Meta): key facts

A focused, hands-on PPC course covering Google Ads (Search, Display, Shopping) and Meta Ads (Facebook + Instagram) — built entirely around running and optimizing real ad campaigns with a real budget, not just theory.

  • →Duration: 1.5 Months
  • →Level: Beginner to Advanced
6
Modules
19+
Topics Covered
4+
Live Projects
6+
Tools & Technologies

Why This Program Stands Out

What makes MITS Academy's PPC / Paid Ads (Google & Meta) course the best choice in Amritsar, Jalandhar & Ludhiana

100% Hands-On Training

Learn by building real projects from day one. No passive watching — you code, design, or analyze in every class.

Industry Expert Faculty

Learn from professionals with 5-10+ years of real industry experience, not just theory teachers.

100% Placement Support

Resume building, mock interviews, and direct connections with 50+ hiring partners across India.

ISO Certified Curriculum

Industry-aligned syllabus updated every quarter. Basic → Intermediate → Advanced structured learning path.

Course Curriculum

Structured learning path: Basic → Intermediate → Advanced · 6 modules · 19+ topics

1.5 Months 6 Modules 4+ Projects Certificate
  • How auctions work — Quality Score, Ad Rank, CPC, CPM, ROAS basics
  • Campaign structure: campaigns, ad groups/ad sets, ads
  • Setting up Google Ads and Meta Business Manager accounts
  • Project: campaign structure plan for a real business

What You'll Learn

Key skills and competencies you'll master by the end of this program

Set up and structure Google Ads and Meta Ads campaigns correctly
Launch and manage Search, Display, Shopping and Meta ad campaigns
Set up conversion tracking and build retargeting funnels
Read ad performance data and make budget/optimization decisions
Report campaign ROAS and performance to a client or employer

Hands-on Projects

Build portfolio-ready projects that demonstrate your skills to employers

P1

Campaign Structure Plan

A real campaign/ad-group structure planned for an actual business before any spend.

P2

Live Google Search Campaign

A real Google Search campaign launched with a small student-funded budget.

P3

Live Meta Ads Campaign

A real Facebook/Instagram ad campaign with audience targeting and creative testing.

P4

Retargeting Funnel + Performance Report

The flagship final project — a complete retargeting funnel with a real performance analysis report (CTR, CPC, ROAS).

Tools & Technologies You'll Master

Industry-standard tools used by top companies — hands-on practice with each

Google AdsMeta Ads ManagerGoogle Tag ManagerGoogle Analytics 4Google Merchant CenterCanva

Career Opportunities After PPC / Paid Ads (Google & Meta)

Job roles you'll be qualified for after completing this program

PPC Specialist
Google Ads Manager
Meta Ads Manager
Performance Marketing Executive
Freelance Paid Ads Consultant

Get Certified in PPC / Paid Ads (Google & Meta)

Stand out with an industry-recognized certification from MITS Academy

ISO Certified Certificate

Industry-recognized certification from ISO 9001:2015 certified MITS Academy

Verifiable Credential

Digital certificate with unique ID that employers can verify online

Career Growth Passport

Add to LinkedIn and resume — boosts profile visibility to recruiters

Project Portfolio

4+ real projects showcased on GitHub/portfolio as proof of skills

Why Learn PPC / Paid Ads (Google & Meta) at MITS Academy?

Punjab's #1 ISO certified IT training institute with 5,000+ students trained since 2014

Industry-Expert Faculty

Learn from professionals with 5-10+ years of real industry experience

Live Project-Based Learning

Work on real client projects, not just textbook exercises

Small Batch Size (10-15)

Personalized attention and doubt clearing for every student

100% Placement Support

Resume, mock interviews & connections with 50+ hiring partners

Flexible Timings

Morning, evening & weekend batches for students and professionals

ISO & MSME Certified

ISO 9001:2015 & Startup India recognized — trusted curriculum

Frequently Asked Questions

PPC / Paid Ads (Google & Meta) Course — Amritsar, Jalandhar & Ludhiana, Punjab

₹16,000–₹26,000 for the full 1.5-month, 18-class programme. EMI options available. Prices mentioned are indicative and may vary based on the course structure and requirements — customised courses are also available on request.

Yes, a small student-funded budget (typically ₹1,500–₹3,000 total across the course) is used so campaigns are run on real live ads, not simulations — this is what makes the hands-on experience genuine and job-ready.

The Digital Marketing course (6 months) covers Google Ads and Meta Ads alongside SEO, social media, email marketing and more. This is a focused, faster 6-week deep-dive purely on paid advertising — ideal if you specifically want to specialise as a PPC/performance marketer.

Yes — PPC/paid ads management is one of the highest-demand freelance and agency skills, since most businesses running online ads need ongoing campaign management. Graduates take on PPC Specialist, Google Ads Manager, or freelance Paid Ads Consultant roles.

Yes — free demo every Saturday at all 3 MITS Academy centres: Amritsar, Jalandhar, and Ludhiana.

Need PPC / Paid Ads (Google & Meta) Industrial Training? (6 Weeks / 45 Days / 6 Months)

B.Tech, BCA & MCA students — get an ISO-certified industrial training certificate for your university requirement. Live projects, internship letter, and placement support included.

View Industrial Training →

Ready to Start Your PPC / Paid Ads (Google & Meta) Journey?

Join MITS Academy and learn from industry experts. Book your free demo class today.

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PPC / Paid Ads (Google & Meta) Course Near You

Get location-specific fees, batch timings, and contact details for the PPC / Paid Ads (Google & Meta) course at your nearest MITS Academy centre.